COURSE GUIDE
수강 정보
강좌 구분
KOCW
제공처
서강대학교
교수·강사
유현재
비용·방식
원문 확인
학습 기간
상시
— 종료일 미정
강좌 소개
To introduce scientific research methods that are commonly used for communication field (journalism public relations advertising and political communication etc) To learn how and when to use the most appropriate research method to investigate the question at hand in both the theoretical and practical settings To learn how to apply basic numerical and statistical concepts To understand major quantitative (e g survey experiment and content analysis) and qualitative (e g focus group in depth interview) research methods To understand the role of research in media institutions and basic concepts of research evaluation To understand ethical issues and human subject protections in the research process
핵심 정보
강좌 요약
2012년 1학기
교육 대분류
사회계열
교육 중분류
사회과학기타
상세 데이터
상세 데이터
강좌 소개
To introduce scientific research methods that are commonly used for communication field (journalism public relations advertising and political communication etc) To learn how and when to use the most appropriate research method to investigate the question at hand in both the theoretical and practical settings To learn how to apply basic numerical and statistical concepts To understand major quantitative (e g survey experiment and content analysis) and qualitative (e g focus group in depth interview) research methods To understand the role of research in media institutions and basic concepts of research evaluation To understand ethical issues and human subject protections in the research process
교수·강사
유현재
등록일
2012-11-01
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